Chandon is a sparkling wine crafted in Napa Valley, California. As one of the first French-owned sparkling wine ventures in the U.S., Chandon carefully selected its vineyards and are now considered to be amongst the best for producing quality sparkling wines in California.
Chandon wanted to demonstrate the possibilities of the sparkling wines in a cocktail scene, targeted to an audience of millennials/gen z in 9 countries.
The flavor concepts should inspire people to create a pre-mixed drink.
CORE PRODUCT FLAVOR INSIGHTS
Core product flavor insights gives insights into the flavor profile of the client’s core products, more specifically aroma, intensity and complexity of their core product(s).
FOOD & DRINKS ACTIVATION
Recommends the best food and drink combinations using the FlavorID® to be used as part of activation strategies, enhancing the holistic consumer flavor experience.
- Understanding of the flavor differences between different varieties of Chandon.
- Starting from the flavor profile, Identify the USP’s and application areas in the whole Chandon product portfolio.
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