Remy Cointreau
Rémy-Cointreau was looking for technology to power a menu creation application with the possibility for the bartender to create Rémy-Cointreau cocktails with a twist. The final objective is to increase the sales of the bartender.
Key questions:
- How to increase sales and margins of the premium cocktail bars via Rémy-Cointreau spirits portfolio.
- How to built a cocktail recipe generator?
- Which appetizers match these cocktails.
Core product flavor insights: Developed meaningful research and development to map innovation opportunities, strengthening flavor insight for impactful launches.
Portfolio mapping: Mapped their portfolio through the lens of purchase intent to provide unique insights into the product line-up.
Product recommendations: Forecasted the product popularity, sparked interest and experimentation and boost recommendation accuracy.
Food & drink activations: Recommendations on the best food and drink combinations using Foodpairing’s FlavorID® tool to enhance a holistic flavor experience in foodservice settings.
Foodpairing powered a menu creation application for Rémy-Cointreau.
- Increased sales of premium and selected bars, leading to better sales for Rémy-Cointreau.
- Empowered on-trade teams in Western-Europe.
