Core product upgrades
Renovations – Core product upgrades offer insights, recipe and formulation suggestions to improve your current portfolio.
Why do it?
Stay relevant and to continuously improve the appeal of your product to keep pace with evolving consumer demand.
Questions
- How can I improve my core product for higher likeability?
- How do I adapt the flavor profile of core products to adapt to new markets?
- How should I adapt my formulation when salt, sugar or fat needs to be reduced?
- How should I change my formulation when I’m forced to use a different raw material due to cost or availability restrictions?
- Will this formulation outperform our competition?
What do you get?
Ideal flavor profile
The final result of millions of reformulations tested by the Digital Twin of your Consumer
Flavor profile for your core product with the highest predicted liking
Comparison of the top reformulations/renovations of your base product
Recipe or formulation.
Final formulation of the highest liked flavor profile
Value proposition / Solution USP
Improve speed and accuracy by enabling your development chef or flavorist.
Goals:
> To provide insights and formulation suggestions on how to adapt the existing product.
Key measures:
> Predicted liking
Configuration
> Select product
> Select ideal flavor profile
Data sources
> Analytical aroma data via GC-MS
> Analytical taste data via HPLC and photometric methods
Capabilities
> Generate variations on top of the existing profile that score higher in liking
> Liking prediction of variations
> Translate ideal flavor profiles into formulations
Innovation cycle
Concept & formulation development
Target audience
> R&D